What You Get For That $4 Starbucks

Hat tip to Roth Report for this post from Say Anything about Starbucks' new "The Way I See It" campaign, which includes quotes from mostly various thinkers, authors, athletes and entertainers (and wannabe politicos) posted on the side of coffee cups.

The problem, critics say, is the company’s list of overwhelmingly liberal contributors, including Al Franken, Melissa Etheridge, Quincy Jones, Chuck D. Of the 31 contributors listed on Starbucks’ Web site, only one, National Review editor Jonah Goldberg, offers a conservative viewpoint.

I'm not sure how this is any different from the media we see every day. Also, because it's a public company, I have no problem with the campaign. I'm too cheap to buy Starbucks, but if I did, I would probably stop doing so if the quotes were anything close to liberal politicking. And if they upset enough like-minded people, sales would drop off and the Starbuck's Management and Board would have to answer for it.

Then again, even a truly left-wing political campaign would probably have no effect on buyers; who would ever have thought they could get away with charging over $4 for a cup of coffee?